CREATIVE DIRECTION / CONCEPT DEVELOPMENT / CONTENT CREATION
Creating concepts, campaigns and content for the world’s biggest brands.
Based in Brooklyn. Available for hire.
Based in Brooklyn. Available for hire.
Auguste and Jacques on deck, 1960THE PICCARDS
2016 / Hennessy V.S / FilmIn 1931, Swiss physicist Auguste Piccard became the first man to reach the stratosphere. Three decades later, his son Jacques became the first to touch the ocean’s deepest point.
For Hennessy’s fourth Wild Rabbit film, we reimagined the two achievements as a single upward journey, a metaphor for the transcendent nature of ambition and its power to bridge generations.
Production included two full-scale sets for interior capsule shots, and a combination of 1:4 and 1:6 scale models for exterior action.
Macro fluid photography by Chris Parks helped express the metaphysical.
Macro fluid photography by Chris Parks helped express the metaphysical.
Voiceover provided by long-time Hennessy ambassador Nas
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Behind-the-scenes
Behind-the-scenes