creative direction

Crafted from Chaos

2017 | Hennessy V.S.O.P | Film + Interactive

Hennessy’s first U.S. marketing campaign for its centuries-old V.S.O.P. To find a craft story that gave whisky a run for its money, we went to Cognac, France and learned the brand’s 250-year-old production process. We came back with a film and award-winning interactive experience showcasing the mastery and tradition in every bottle of Hennessy V.S.O.P.

A six-chapter interactive experience let users explore every aspect of the cognac-making process from harvest to the final blend.

Film stills